Reckon Research builds the tools that make inference placement legible. We measure hardware, model the economics, and publish the results. The name is a navigator's term: to reckon is to estimate your position from what you know, without waiting for a signal you may never receive.
The world spends its largest capital line on silicon, and workloads land on it by default, habit, and vendor lock. Compute is traded as a commodity, dollars per GPU-hour, but consumed as a service: useful work under latency, cost, and energy constraints. The same workload can cost multiples more in one placement than another while meeting the same service target. Frontier labs train models. Providers rent chips. No one is building the system that decides where computation should run.
That is what we are building.